Zhu He Liang
Professor Zhu Heliang, adviser of doctoral students, Dean of Scientific Research Department.
He was born in August 1966 in Hunan province. Now he performs the responsibility of the President of the Chinese Academy of Circulation in CUEB, Director of China Brand Research Center, Director of the Research Center of Chinese Gold Market, the Secretary-General of the Academic Committee of the Capital University of Economics and Business.
Education and Working Experience
September 1985--July 1989, graduated from Yangzhou University, Bachelor's Degree in economics;
September 1989--- July 1992, graduated from Capital University of Economics, Master's Degree in Economics;
September 1995--July 1998, graduated from the Renmin University of China, Ph.D.in economics;
September 2001-- September 2002, Visiting Scholar at Columbia University;
1992 - present, Deputy Director of MBA Education Center, Dean of School of Economics, Director of Development and Planning Division(in time order), Capital University of Economics and Business;
Research Direction and Main Achievements
He is mainly engaged in the teaching and research of market Trading, the gold industry and futures market, brand operation and management. He has now published over 26 books, and 105 papers. His representative works are Chinese Industrialization under Open Conditions, Norms and Management in Chinese futures Market, Modern Business Economics, Theory and Practice of Futures Market, Essentials of Futures Markets, Essentials of Gold Market Investment, Strategic Brand Management.
He has presided over more than 20 research grants, including National Natural Science Foundation, National Social Science Foundation, Ministry of Commerce commissioned projects, Ministry of Education Study Abroad Foundation, Beijing Social Science Foundation and the Beijing Municipal Education Humanities and Social Science Foundation, Outstanding Talents Special Foundation Projects Beijing Municipal Party Committee Organization Department.
1996, named as the Outstanding Key Youth Teacher in colleges and universities in Beijing,
1999, selected as Contemporary Young and Middle-aged Business Economist,
2001, selected into Beijing New Century “Hundred Talents” Project,
2004, named as Scientific Research Model, the first Top Ten Scientific Research Model of Capital University of Economics and Business,
2006, selected as Beijing universities “Top Creative Talents”,
2009, selected as “Outstanding people affecting Chinese Circulation Development and Reform award” of the 60th Anniversary of PRC,
2012, selected into the candidate of Beijing universities "Great Wall Scholar" Training Program.
Distinguished Experts, Branding Experts of Domestic Circulation, Ministry of Commerce
Vice President, China Business History Association
Deputy Secretary-General of China Association for Business Economics
Deputy Secretary-General of Trade and Economic Teaching and Research in Chinese universities